Meggle
Meggle products are sold across multiple markets, and the company wanted to improve how consumers interact with their products after purchase. Packaging space is limited, but consumers often want more: more information, more ideas and sometimes support.
What Meggle wanted to achieve
Meggle partnered with Sugesto to enable direct communication between the product and the consumer and elevate the product experience through a single QR code.
Buy Meggle Mlijeko and scan the QR code to try it live!
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Value for the brand · Through Sugesto they can now
- Provide instant customer support directly from the product
- Help consumers discover recipes and ideas on how to use the product
- Run promotions and giveaways through packaging
- Collect consumer feedback after purchase
- Continuously run market research through real product users
Sugesto has transformed how we connect with our consumers after purchase. What used to be a one-way message on our packaging is now an ongoing conversation. One QR code gives us direct feedback, better support, and real insight into how people use our products.
Marija Kolobarić
Head of Marketing, Meggle
